Anambra Slams ₦50m Permit Fee on 2027 Presidential Campaigns, ₦20m on Senatorial

The Anambra State Government has announced that political parties and candidates seeking to deploy approved campaign materials and conduct outdoor campaign activities for the 2027 general elections will pay between N100,000 and N50 million in permit fees.
The disclosure was made on Friday during a press briefing by the Anambra State Signage and Advertisement Agency (ANSAA) at its headquarters in Awka.
According to the agency, presidential candidates will pay N50 million for campaign outdoor permits, while senatorial candidates are expected to pay N20 million. House of Representatives candidates will pay N5 million, candidates for the Anambra State House of Assembly N1.5 million, local government chairmanship candidates N2.5 million, and councillorship candidates N100,000.
ANSAA explained that the permits cover the deployment of campaign materials and activities including posters, public address systems, branded vehicles, banners, fliers, buntings, T-shirts, caps, street storms, campaign booths, rallies, and other related promotional materials within approved locations across the relevant electoral areas in the state.
Addressing journalists, the Assistant General Manager of the agency, Engr. Chika Ngobili, said the guidelines were issued in line with the regulatory framework governing political campaign activities in Anambra State and ahead of the official lifting of the ban on campaigns by the Independent National Electoral Commission (INEC).
He stated that the agency was formally informing political parties, candidates, advertising practitioners, media organisations, and the general public about the Out-of-Home Promotions and Visual Campaign Guidelines for the 2027 general elections in Anambra State.
Ngobili noted that ANSAA is legally empowered to issue permits and licences for the construction and deployment of signage and advertisements, ensure environmental aesthetics, protect public infrastructure, and collect appropriate revenues on behalf of the state government.
“We hereby formally notify all political parties and candidates participating in the 2027 general elections in Anambra State of the mandatory requirement to obtain campaign permits from ANSAA before commencing campaign activities involving out-of-home visual promotions, rallies, branded materials, public address systems, and other outdoor promotional activities,” he said.
He explained that the permit system was introduced to ensure orderliness, prevent visual pollution, protect public infrastructure, maintain professional standards, guarantee fairness and equal access to advertising spaces, and ensure proper coordination of campaign-related outdoor activities across the state.
Ngobili further stated that all campaign materials intended for outdoor display by political parties, candidates, support groups, advertising agencies, and practitioners must first be vetted and approved by the Advertising Regulatory Council of Nigeria (ARCON) before deployment.
The agency also warned political actors against destroying or defacing opponents’ campaign materials.
“We appeal to all political parties, candidates, their supporters, and members of the public to be considerate of other users of advertising and visual promotion spaces across the state and refrain from destroying, removing, or defacing campaign materials belonging to opponents. Such actions are unlawful and contrary to the principles of peaceful democratic engagement,” he said.
He further stressed that no political party, candidate, individual, or support group is permitted to erect billboards or advertisement structures in any part of Anambra State except through duly registered and licensed advertising practitioners recognised by ARCON and authorised by ANSAA.
Ngobili advised political parties and candidates to work strictly with ARCON-registered practitioners and obtain the necessary approvals from ANSAA to avoid sanctions, removal of unauthorised materials, or other regulatory actions.
He also cautioned against the indiscriminate pasting of posters on public buildings, road signs, bridges, flyovers, drainage channels, public monuments, utility installations, schools, hospitals, and other prohibited locations across the state.
According to him, ANSAA enforcement teams will monitor compliance throughout the campaign period, while violators of the guidelines will face sanctions in accordance with the laws of Anambra State.
He urged political stakeholders to approach the electioneering process peacefully and responsibly, noting that elections should not be treated as a “do-or-die affair.”
“This electioneering process should not be seen as a do-or-die affair. It is a democratic exercise designed to deepen participation and strengthen governance. We therefore urge all candidates, political parties, supporters, and the general public to conduct themselves peacefully and responsibly throughout the campaign season,” he added.
Ngobili also called on journalists and media practitioners to support the agency in ensuring a peaceful, professional, and orderly out-of-home campaign environment across the state.
“Let us approach these elections in the true spirit of Ndi Anambra with peace, mutual respect, civility, and dignity,” he said.